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Privacy Policy

IF YOU ARE IN A MEDICAL EMERGENCY OR IN A CRISIS SITUATION IMMEDIATELY DIAL 911.

www.psynoptic.com/emergency-resources

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Last revised: July 2024.

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At Psynoptic Inc., safeguarding your privacy is our priority. This Privacy Policy outlines the types of information we gather, the methods by which we collect information, the purposes for collecting information, and how we utilize or share the collected information. Additionally, this Privacy Policy provides details on the options available to you regarding the information we collect, including ways to access, modify, or eliminate your information.

 

We encourage you to carefully review our Privacy Policy. You can navigate through this document by using the headings provided or simply by scrolling through. Understanding our Privacy Policy is crucial. By accessing and using our Platform, you consent to the practices described in this Privacy Policy. Should you have any inquiries or concerns regarding our privacy practices, please feel free to Contact Us at any time.

 

Definitions

To ensure clarity and a better understanding of our practices, we begin by clarifying key terms and definitions employed throughout this Privacy Policy.

  • “Personal Information”: Refers to any data about an individual who can be identified directly or indirectly.

  • “Platform” or “Website(s)”: Our digital presence located at: https://www.psynoptic.com

  • “Privacy Policy”: The document outlining our privacy practices.

  • “Products”: Any items available for purchase on our Platform.

  • “Services”: The range of services offered via our Platform.

  • “Terms of Use”: The governing rules for using our Platform.

  • “Psynoptic,” “we,” “us,” or “our”: Psynoptic Inc.

 

Applicability of Our Privacy Policy

Our Privacy Policy is designed to inform you about the nature of information we might collect in the following scenarios:

  • When you navigate or interact with our Platform.

  • During electronic communications such as emails, text messages, and other digital interactions between you and Psynoptic.

  • Through direct communications, whether over the phone or via telehealth consultations.

 

Limitations of Our Privacy Policy

This Privacy Policy does not extend to information gathered by any websites not explicitly mentioned above or directly linked to this Privacy Policy, regardless of whether they are operated by us or a third party. Furthermore, it does not cover websites to which we might provide links or that can be accessed through our Platform.

 

Integration with Our Terms of Use

This Privacy Policy forms an integral part of our Terms of Use and applies whenever you engage with our Platform.

 

Personal Information Explained

Definition of Personal Information: Personal information encompasses data related to you that could be used to identify you personally. We regard any data capable of identifying an individual as personal information. For instance, identifiers such as your name and email address fall under the category of personal information.

 

Categories of Personal Information We Collect

In our operations, we might gather and utilize a variety of personal information, which for the purpose of clarity will collectively be referred to as “Personal Information.” This can include but is not limited to:

  • Basic Identifiers: Such as your real name, birth date, email and home addresses, shipping details, and Patient ID.

  • Detailed Personal Information: This includes your name, username or online identifiers, physical attributes, contact numbers, financial details like credit and debit card numbers, state identification and driver’s license numbers, and health-related information such as medical conditions, insurance details, family medical history, and current or past medications.

  • Protected Classifications: Information related to protected classifications under California or federal law, including race, color, age, national origin, sexual orientation, medical conditions, marital status, military or veteran status, and disabilities.

  • Biometric Data: This category covers photos, videos, psychological and behavioral characteristics, and voice recordings.

  • Digital Activity: Your digital footprint, including IP address, device model, operating system, browser type, browsing and search history, and interactions with websites, applications, or advertisements.

  • Geolocation Data: Information about your physical movements and location, including local time and time zone.

 

Handling of Health Information

Protected Health Information (“PHI”):

Certain personal information collected by Psynoptic Inc. may be classified as PHI under the Health Insurance Portability and Accountability Act (HIPAA).

 

Collection and Use of PHI:

Our commitment is to gather and utilize PHI strictly within the scope required to deliver our services efficiently. We aim to collect only the essential amount of PHI needed to perform and provide our services on the Platform effectively. Additionally, we may integrate your PHI with other personal information collected directly from you or indirectly through third parties, including but not limited to your healthcare provider, health insurer, employee benefits program, or other healthcare entities.

 

Privacy and Disclosure of PHI:

The use and disclosure of PHI within Psynoptic Inc. adheres strictly to the directives outlined in the Notice of Privacy Practices provided to you and are compliant with HIPAA and other relevant legislation. Our handling of PHI is conducted with the utmost regard for your privacy and security, ensuring that your health information is protected and used responsibly.

 

Gathering Your Personal Information

Direct Collection from You:

Psynoptic Inc. primarily collects your Personal Information directly through your interactions with us. This includes communications via phone, text messages, and email. When you access our Platform to fill out forms, sign up for services, or make purchases, we gather information from these interactions as well.

 

Indirect Collection Methods:

Additionally, we may obtain Personal Information through indirect means such as:

  • Third-Party Applications: If you choose to link third-party apps like Apple Health or Google Fit to your mobile device, we may receive data from these applications.

  • Payment Transactions: While processing payments made through the Platform, we do not collect or store your financial account details. However, we might receive transaction identifiers and summaries which exclude sensitive information like credit card or bank account numbers.

  • Direct Contact with Psynoptic: Any time you contact Psynoptic Inc. directly, for example, calls, texts, or emails to our Customer Support team, we collect the content of your messages or any attachments you may send, along with any extra information you opt to provide.

 

We gather your Personal Information through various methods to enhance our services and your experience. This includes direct interactions such as conversations via phone, text, or email and when you engage with our Platform, filling out forms, or making purchases. 

 

Automatic Data Collection:

As you navigate our Platform, we employ technologies to collect information automatically:

  • Cookies and Web Beacons: We employ cookies, web beacons, and similar technologies to gather and preserve specific information whenever you interact with our Platform or Services via your computer or mobile device. A "cookie" is essentially a small piece of data sent from a website like ours and stored on your device's hard drive.

  • Session Cookies: These cookies are temporary and are deleted automatically once you close your browser. They're used to enhance the Website's performance and minimize redundant data download during your visit.

  • Persistent Cookies: Unlike session cookies, persistent cookies remain on your device until you or your browser's settings remove them. Their roles include but are not limited to conducting statistical analyses to ensure our Platform and Services maintain high quality.

    • Both session and persistent cookies are utilized for analytics and advertising, contributing to our understanding and improvement of user engagement and Platform performance. You have the option to disable cookies through your browser or device's settings. However, doing so might restrict access to certain functionalities or sections of our Platform and Services. If your settings allow cookies, our system will automatically deploy cookies when you navigate our Platform.

  • Advertising Services: We engage in using services like Google’s DoubleClick and others for ad serving, which use cookies to tailor advertisements based on your browsing history. This may include utilizing technology like Google's DoubleClick DART cookies, which place cookies on your computer while you browse the web and visit sites employing DoubleClick ads. These cookies are designed to display ads based on your interests deduced from your prior browsing history. For instance, if you've explored sites related to golf, you might see golf-related ads on unrelated sites. You have the option to opt-out of this ad serving on all sites using this advertising by visiting specific opt-out pages.

  • Analytics Services: Tools like Google Analytics and others provide insights into how you use our Platform, assisting in enhancing service quality.

    • Psynoptic employs Google Analytics, a service from Google Inc., to gather specific usage data about our Platform. Through cookies, Google Analytics assists in understanding how visitors engage with our Website. For detailed insights on Google's data usage on our Platform or others, you're encouraged to review the information at Google's privacy policy for partners. Additional resources and details on Google Analytics' privacy practices can be found directly on Google's dedicated pages.

    • Psynoptic utilizes the Google Ads (AdWords) remarketing service provided by Google Inc. to present our ads across the internet. If you prefer not to have your data used by Google Analytics for display advertising purposes, you have the option to opt-out through the Google Ads Settings page. Moreover, Google suggests installing the Google Analytics Opt-out Browser Add-on, which enables you to prevent your data from being utilized by Google Analytics. For a deeper understanding of Google's privacy protocols, please refer to their Privacy Terms web page.

    • Psynoptic integrates Microsoft Bing Ads technology, including Bing UET (Universal Event Tracking) tags on our Website. This advanced tool allows us to monitor how visitors interact with our site after clicking on a Bing advertisement. When such visitors land on our site, a specific cookie tracks various activities such as duration of visit, accessed sections, and the effectiveness of the Bing advertisements. Visitors have the option to prevent data collection by disabling cookies in their browser settings. Furthermore, Microsoft's cross-device tracking feature, which offers personalized ads across devices based on user preferences, can also be opted out of through Microsoft's choice page. For a comprehensive understanding of how Microsoft and Bing Ads handle data and respect privacy, please refer to their official privacy policies.

 

Social and Advertising Pixels

We incorporate the Meta Pixel tool, a web analytics and advertising solution from Meta Inc., on our Platform. This technology enables us to monitor actions users take after interacting with ads on Facebook or Instagram, track platform visits across devices, and refine our ad targeting. Meta Pixel's data is collected and processed by Facebook, allowing integration with user accounts on Facebook or Instagram for advertising uses, aligning with Facebook’s Data Policy. For those wishing to opt out of Meta Pixel data usage, adjustments can be made in Facebook's ad settings.

 

We utilize the TikTok Pixel, an advertising tool from TikTok Inc., to enhance our marketing strategies on our Platform. This service allows us to understand user behavior following interaction with a TikTok ad, enabling us to tailor our advertising more effectively to meet our audience's interests. For details on how TikTok manages your personal information, we recommend reviewing their privacy policy directly.

 

We utilize the Twitter Pixel, offered by Twitter Inc., for our marketing and advertising initiatives. This technology helps us understand and analyze user engagement with our content through Twitter. To gain insight into how Twitter processes your personal information, you're encouraged to explore Twitter's privacy policy.

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Other Technologies: We leverage a range of third-party tools to monitor our Platform's performance. These tools offer valuable insights into errors, overall app and website functionality, and various technical aspects. This information is instrumental in our ongoing efforts to enhance the Platform and the services we provide.

 

How We Use Your Personal Information

Psynoptic Inc. utilizes your Personal Information for several key purposes to enhance your experience and provide quality services. Here's how we use this information:

  • Platform and Service Management: To operate, maintain, oversee, and improve our Platform and Services, including evaluating content effectiveness, compiling aggregate usage statistics, and aiding in registration processes.

  • Customized Service Delivery: To offer our Products and Services tailored to your preferences and in a user-centric manner.

  • Information Provision: To supply you with requested information, products, or services, or those we believe may interest you.

  • Marketing and Promotion: To promote our Platform and Services directly to you, including sending newsletters, special offers, and promotions via email. We may also use your information for advertising on third-party sites. You have the option to opt-out of such communications at any time.

  • Account Notices: To send notifications related to your account.

  • Response to Inquiries: To contact you following your requests.

  • Platform and Service Updates: To inform you about changes to our Platform, Services, or available products.

  • Contractual Obligations: To fulfill purposes for which you provided the information, enforce our rights in contracts, including billing and collection.

  • Data Anonymization and Analytics: To anonymize and aggregate data for analytics and reporting purposes.

  • Legal Compliance and Security: To respond to legal requests, court orders, and to ensure the security of our Platform and users.

  • Fraud Detection: To authenticate usage, detect fraudulent activities, and maintain the Platform's and users' safety.

  • Surveys and Questionnaires: To conduct surveys and questionnaires for feedback.

  • Newsletter and Offers: To inform you about relevant goods, services, and promotions that may interest you, including newsletters.

  • Other Consented Purposes: For any other purposes with your explicit consent.

 

Use of PHI that Does Not Require Your Explicit Authorization

Psynoptic Inc. acknowledges that certain uses and disclosures of your Protected Health Information (PHI) do not require your explicit authorization. These instances are essential for your treatment, the payment processes related to your care, our healthcare operations, and other lawful requirements. Here are detailed scenarios under which your PHI may be utilized or shared without needing your consent:

  • Treatment:

    • PHI can be accessed by our medical staff, including physicians and nurses who are directly involved in your healthcare or preventative health measures.

    • Departments within our practice may share your PHI to facilitate various health-related activities, such as managing prescriptions and laboratory tests.

    • PHI may be disclosed to external healthcare providers not affiliated with our staff, such as emergency room personnel and specialists, to ensure continuity and comprehensiveness of your care.

  • Payment:

    • Your PHI is used to manage health benefits policies or contracts, enabling us to bill for the healthcare services provided and settle payments with other care providers involved in your treatment.

    • Information may also be shared with other entities for payment operations unless legally restricted.

  • Healthcare Operations:

    • PHI supports the administration and enhancement of our business and healthcare activities, including quality improvement measures, staff training, and business support functions.

    • External consultants and organizations assisting in our operational activities will have access to PHI under strict confidentiality agreements.

  • Other Circumstances:

    • Your PHI may also be disclosed without your authorization under several other conditions, such as legal mandates, public health and safety initiatives, reports on abuse, neglect, or domestic violence, and healthcare oversight activities.

    • PHI might be shared for law enforcement purposes, legal proceedings, military activities, national security reasons, and with correctional facilities if you are an inmate.

    • In specific situations where you're not present or unable to make healthcare decisions, we may disclose necessary information to family, friends, or others you identify who are involved in your care.

 

Use of PHI that Requires Your Explicit Authorization

At Psynoptic Inc., we prioritize your privacy and adhere to strict guidelines for handling your Protected Health Information (PHI). We will only use and disclose your PHI beyond the purposes of treatment, payment, or healthcare operations with your explicit written authorization. This includes but is not limited to:

  • Marketing purposes: Your PHI will not be used for marketing without your explicit consent.

  • Sale of PHI: We are prohibited from selling your PHI without your authorization.

  • Fundraising: Your PHI will not be utilized for fundraising activities.

  • Psychotherapy notes: These will not be disclosed without your specific consent except as the law permits.

Certain types of PHI are afforded additional protection under federal and state laws. For these types of information, we will seek your authorization before any disclosure. If you grant us authorization for specific uses or disclosures of your information, you have the right to revoke this authorization at any time except where we have already relied on your authorization for a particular action.

 

You have several rights regarding your PHI including:

  • Requesting Restrictions: You may request limitations on our use or disclosure of your PHI for treatment, payment, or healthcare operations. You may also ask us to limit what we disclose to family members or friends involved in your care. While we are not required to agree to all requests, we will comply with any agreed-upon restrictions.

  • Alternative Communication: You may request that we communicate with you through alternative means or at different locations, and we will accommodate reasonable requests.

  • Access to PHI: You are entitled to request electronic or paper copies of your PHI. We may charge a reasonable fee for producing and mailing these copies, and we will fulfill your request usually within 30 days unless denied, in which case you will be informed of the reason.

  • Amendment of PHI: If you believe information we have about you is incorrect or incomplete, you may request an amendment in writing. We may deny your request under certain conditions but will provide a written explanation.

  • Accounting of Disclosures: You can request a list of instances where we have disclosed your PHI excluding those made for treatment, payment, healthcare operations, or based on your authorization. 

  • Paper Copy of This Notice: You may request a paper copy of our privacy notice at any time.

  • Notification of Breaches: You will receive notifications of any breach involving your unsecured PHI.

  • Filing a Complaint: If you believe your privacy rights have been violated, you may file a complaint with us or with the U.S. Department of Health and Human Services Office for Civil Rights without fear of retaliation.

For any of these requests or if you have questions about how we handle your PHI, please contact us directly. We are committed to ensuring your rights are respected and protected.

 

How We Might Share Your Personal Information

Psynoptic Inc. may share your Personal Information for certain purposes including:

  • Business Operations: We share Personal Information with our affiliates, vendors, service providers, and business partners. This includes data hosting and storage partners, analytics and advertising providers, technology support services, and data security consultants, as well as professional advisors like auditors and legal/accounting firms.

  • Healthcare Providers and Family: With your permission, we can share your data, including usage information from our Platform, with your healthcare providers and designated family members or friends to support your health management.

  • Health-focused Mobile Apps: Upon your consent, your profile and device data might be shared with health-centric mobile apps you use to facilitate tracking of health and wellness data. These apps will use your information according to their own privacy policies, not ours.

  • With Consent: Your Personal Information can be shared upon your direct request or with your explicit written consent (this may be in the form of electronic signature or email request).

  • Legal Compliance: We share Personal Information to adhere to legal requirements, respond to law enforcement, court orders, or regulatory inquiries.

  • Business Transfers: In cases of mergers, sales, restructurings, or similar business changes, your Personal Information may be transferred to successors or buyers as part of our assets.

  • Rights Enforcement: We may disclose Personal Information to enforce our terms and conditions and to ensure the safety and security of our services and users.

  • De-identified Information: We share anonymized data, which cannot identify individuals, with third parties for marketing, research, or other purposes.

  • Platform Improvement: Personal Information is utilized internally for tests, research, analysis, and product development to enhance and innovate on our website/application and our products and services.

  • Marketing Purposes: We share Personal Information to market our, our affiliates', and third parties' products and services. If you prefer not to receive such marketing materials, you have the option to opt out.

  • Third-Party Analytics: Tools like Google Analytics are employed to analyze platform interaction, aiding us in refining our Platform and services for a better user experience.

 

Control How Your Personal Information is Used and Shared

Psynoptic Inc. respects your right to control how your Personal Information is used and shared. Our Privacy Policy outlines options available to you, including opting out of tracking technologies, ceasing disclosure of your information for direct advertising, and other forms of targeted advertising.

 

Please note that Psynoptic Inc. does not oversee third-party collection and use of your information. These entities may combine the data they collect with information from their other users for their purposes. However, you can opt out of such third-party data collection for targeted advertising in the United States by visiting the National Advertising Initiative's (NAI) opt-out page and the Digital Advertising Alliance's (DAA) opt-out page.

 

For managing cookies, web browsers offer various settings that allow you to restrict or delete cookies. Browser manufacturers provide help and resources for cookie management. Engaging these settings can enhance your control over your personal data while navigating online.

 

If you prefer not to receive promotional emails from Psynoptic Inc. about our Products and Services, you have the option to opt-out at any moment. This can be done by clicking the unsubscribe link found at the bottom of our marketing emails or by adjusting your preferences on your Account Preferences page. It's important to note that this opt-out does not extend to information shared with Psynoptic Inc. as a result of purchasing products or through your interaction with our Platform and/or Services. Additional options regarding marketing and communication preferences may be available within our Platform.

 

Furthermore, you might encounter our ads on various websites due to our engagement with advertising networks. These networks enable us to direct our communications to users by leveraging demographic data, interest-based insights, and contextual information. Such networks track your online activities over time by employing cookies, web server logs, and web beacons, gathering data to present you with ads that align with your interests.

 

For any queries or requests related to your Personal Information — whether it's to review, update, correct errors, or ensure completeness and accuracy or even to delete your account — you're encouraged to contact Psynoptic Inc. directly. It's important to note that deleting your personal information necessitates removing your account as these actions are intertwined. In certain instances, if fulfilling your request would lead to legal conflicts, violate laws, or result in inaccurate information, we may be unable to comply with your request. Our commitment to maintaining the integrity and accuracy of your data is paramount, and we aim to facilitate these processes while adhering to legal and ethical standards.

 

Who May Use Psynoptic Inc.

Psynoptic Inc. adheres to strict state and federal regulations, making our Platform and Services accessible only in certain U.S. jurisdictions. You confirm that no legal restrictions prevent you from using our Services. Our services are exclusively available to individuals within the U.S. regions where we operate, and we cannot serve users outside these areas. Engaging with our Platform or Services from locations where they are not permitted or illegal is strictly forbidden.

 

Children’s Privacy

Individuals under 18 must obtain permission from a parent or legal guardian to access our Platform. We do not knowingly collect personal information from children under 18 without parental consent. Should we discover the collection of such information without verified consent, immediate action will be taken to remove it. Parents or guardians who believe their child has provided us personal information without their consent are encouraged to contact us immediately for its removal.

 

Data Retention

We retain your Personal Information only as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law. When your Personal Information is no longer needed, we will securely delete or anonymize it in accordance with our data retention policies and applicable laws.

 

Data Security

Psynoptic Inc. prioritizes the security of your data by implementing comprehensive administrative, technical, and physical measures to safeguard against potential risks such as unauthorized access, modification, destruction, disclosure, or use. Despite our efforts, it's important to recognize that the internet doesn't offer absolute security. We cannot ensure the complete protection of information transmitted online.

 

When you are provided with or choose a password for accessing certain parts of our Platform, maintaining the confidentiality of this password falls under your responsibility. While we commit to employing industry-standard security practices and measures, the inherent vulnerabilities of internet communication mean that we cannot fully guarantee the security of your Personal Information shared with or through our Services. Transmitting personal data is done at your own discretion, and we advise caution in the sharing and disclosing of information online. Be aware that Psynoptic Inc. is not liable for any breaches of privacy settings or security measures on our Platform, within your operating system, or on your mobile device.

 

International Data Transfers

Psynoptic Inc. may transfer your Personal Information to countries other than the one in which you reside, including to the United States, for processing and storage. By using our Platform and Services, you consent to the transfer of your Personal Information to the United States or other jurisdictions where our service providers are located. We will ensure that any international transfers comply with applicable data protection laws and that your Personal Information remains protected.

 

For California Residents

This section for California Residents supplements the information contained in the rest of Psynoptic Inc.'s Privacy Policy. It applies specifically to visitors, users, and others who reside in the State of California. We have adopted this notice in compliance with the California Consumer Privacy Act of 2018 (“CCPA”), and any terms defined in the CCPA have the same meaning in this notice.

 

Information We Collect:

Psynoptic Inc. collects information that can be directly or indirectly linked to a specific consumer or device (“personal information”) including:

  • Identifiers such as real names, addresses, unique personal identifiers, online identifiers, and more.

  • Personal information as defined in the California Customer Records statute, including names, financial information, medical information, and health insurance information.

  • Characteristics of protected classifications under California or federal law, such as age, race, sex, and veteran or military status.

  • Biometric information including physiological and health data.

  • Internet or other similar network activity such as browsing history and interactions with our website.

  • Geolocation data and sensory data like audio and visual information.

  • Inferences drawn from other personal information reflecting preferences and behavior.

 

Use of Personal Information:

We use and may disclose the personal information we collect for business purposes as outlined in our Privacy Policy and for purposes like performing services on behalf of Psynoptic Inc., including service delivery, customer service, transaction processing, and more. We will not collect additional personal information or use the personal information we collected for significantly different, unrelated, or incompatible purposes without providing you notice.

 

Sharing Your Personal Information:

Psynoptic Inc. may share your personal information with third parties for a business purpose under contracts that require the recipients to keep the information confidential and not use it for any purpose except performing the contract.

 

Your Rights and Choices:

The CCPA provides California residents with specific rights regarding their personal information. This includes the rights to know about and access the personal information collected about you, request deletion of your personal information, opt-out of the sale of personal information, and non-discrimination for exercising CCPA rights.

 

Exercising Your Rights:

To exercise the CCPA rights described above, please submit a verifiable consumer request to us through the provided contact methods. You may also use an authorized agent to exercise your CCPA rights on your behalf.

 

Changes to Our Privacy Policy

Psynoptic Inc. may periodically update this Privacy Policy to reflect changes in our privacy practices, legal requirements, and industry best practices. We will post any revisions on our website along with a notification on our homepage that the Privacy Policy has been updated. Should there be material changes in the way we handle your Personal Information, we will also inform you via email using the email address associated with your account and/or by posting a prominent notice on our platform.

 

The date of the last revision of this Privacy Policy is prominently displayed at the top of the document. It is your responsibility to ensure that we have a current, active, and deliverable email address for you and to regularly visit our platform and review this Privacy Policy to stay informed of any updates or changes.

 

Contact Information

Should you have any questions, concerns, complaints, or suggestions related to our Privacy Policy or if you need to get in touch with us for any reason, you're welcome to contact us using the details provided below or via the Contact Us page on our platform.

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Contact Us:

Psynoptic Inc.  

Email: support@psynoptic.com 

Mailing Address: 522 S. Hunt Club Blvd. #163 Apopka, FL 32703.

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